<?xml version="1.0" encoding="UTF-8"?> <rss version="2.0"
xmlns:content="http://purl.org/rss/1.0/modules/content/"
xmlns:wfw="http://wellformedweb.org/CommentAPI/"
xmlns:dc="http://purl.org/dc/elements/1.1/"
xmlns:atom="http://www.w3.org/2005/Atom"
xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
><channel><title>Wedding Marketing Blog</title> <atom:link href="http://keithmalone.com/feed/" rel="self" type="application/rss+xml" /><link>http://keithmalone.com</link> <description>The business side of weddings in Ireland. SEO, social media and general online wedding marketing advice.</description> <lastBuildDate>Fri, 11 Feb 2011 20:01:12 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <item><title>Engaging with brides on wedding forums – are you doing it right?</title><link>http://keithmalone.com/2011/01/engaging-with-brides-on-wedding-forums-%e2%80%93-are-you-doing-it-right/</link> <comments>http://keithmalone.com/2011/01/engaging-with-brides-on-wedding-forums-%e2%80%93-are-you-doing-it-right/#comments</comments> <pubDate>Mon, 24 Jan 2011 08:17:31 +0000</pubDate> <dc:creator>Keith</dc:creator> <category><![CDATA[Bride Management]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Wedding Marketing]]></category> <category><![CDATA[engaging with brides]]></category> <category><![CDATA[wedding forums]]></category><guid isPermaLink="false">http://keithmalone.com/?p=407</guid> <description><![CDATA[“Forums are dead!” No, they’re not actually. But I have heard various wedding suppliers mentioning that recently. Not all that long ago, forums, chat rooms and groups were among the main online mediums to interact with people sharing similar interests. Considering that we now have Facebook, Twitter, LinkedIn and a plethora of others, forums still [...]]]></description> <wfw:commentRss>http://keithmalone.com/2011/01/engaging-with-brides-on-wedding-forums-%e2%80%93-are-you-doing-it-right/feed/</wfw:commentRss> <slash:comments>4</slash:comments> </item> <item><title>Marriage Equality &#8211; equal marriage rights for same sex couples in Ireland</title><link>http://keithmalone.com/2010/12/marriage-equality-equal-marriage-rights-for-same-sex-couples-in-ireland/</link> <comments>http://keithmalone.com/2010/12/marriage-equality-equal-marriage-rights-for-same-sex-couples-in-ireland/#comments</comments> <pubDate>Wed, 08 Dec 2010 08:37:51 +0000</pubDate> <dc:creator>Keith</dc:creator> <category><![CDATA[Irish Interest]]></category> <category><![CDATA[Wedding Industry News]]></category> <category><![CDATA[civil marriage]]></category> <category><![CDATA[civil partnership]]></category> <category><![CDATA[gay and lesbian marriage]]></category> <category><![CDATA[marriage equality]]></category><guid isPermaLink="false">http://keithmalone.com/?p=217</guid> <description><![CDATA[A few months ago, this website caught my eye and I was impressed by its clear and simple message:  working to secure equal marriage rights for same-sex couples in Ireland. So I caught up with the folks behind the website and asked for a bit more information about their background and future goals. The rest [...]]]></description> <wfw:commentRss>http://keithmalone.com/2010/12/marriage-equality-equal-marriage-rights-for-same-sex-couples-in-ireland/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>A Journey of a Thousand Tweets Begins with One Step: Social Media and the Wedding Professional</title><link>http://keithmalone.com/2010/11/a-journey-of-a-thousand-tweets-begins-with-one-step-social-media-and-the-wedding-professional/</link> <comments>http://keithmalone.com/2010/11/a-journey-of-a-thousand-tweets-begins-with-one-step-social-media-and-the-wedding-professional/#comments</comments> <pubDate>Tue, 30 Nov 2010 08:51:18 +0000</pubDate> <dc:creator>Keith</dc:creator> <category><![CDATA[Guest Bloggers]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[Meghan Ely]]></category> <category><![CDATA[OFD Consulting]]></category> <category><![CDATA[social media]]></category> <category><![CDATA[where to begin]]></category><guid isPermaLink="false">http://keithmalone.com/?p=362</guid> <description><![CDATA[I&#8217;m delighted to feature Meghan Ely, a US-based wedding marketing consultant as my guest blogger this month. Hopefully this will be her first of many posts on the blog. This month, Meghan takes a look at where to get started with embracing social media for your wedding business. Take it away Meghan&#8230; Not to brag, [...]]]></description> <wfw:commentRss>http://keithmalone.com/2010/11/a-journey-of-a-thousand-tweets-begins-with-one-step-social-media-and-the-wedding-professional/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>Wedding Branding is Everything</title><link>http://keithmalone.com/2010/11/wedding-branding-is-everything-dont-do-it-yourself/</link> <comments>http://keithmalone.com/2010/11/wedding-branding-is-everything-dont-do-it-yourself/#comments</comments> <pubDate>Fri, 26 Nov 2010 08:55:17 +0000</pubDate> <dc:creator>Keith</dc:creator> <category><![CDATA[Branding]]></category> <category><![CDATA[Wedding Marketing]]></category> <category><![CDATA[branding]]></category> <category><![CDATA[irish wedding industry]]></category> <category><![CDATA[keith malone]]></category> <category><![CDATA[Online marketing]]></category> <category><![CDATA[promotional material]]></category> <category><![CDATA[website design]]></category><guid isPermaLink="false">http://keithmalone.com/?p=317</guid> <description><![CDATA[Double Standards As wedding professionals, we are forever telling brides that they should “always book professionals instead of hobbyists/enthusiasts” for their weddings. For example, most professional DJs will urge brides not to entrust their friend who happens to love music and has thousands of tunes on his mp3 players to be their official wedding DJ. [...]]]></description> <wfw:commentRss>http://keithmalone.com/2010/11/wedding-branding-is-everything-dont-do-it-yourself/feed/</wfw:commentRss> <slash:comments>6</slash:comments> </item> <item><title>REVIEW: Business of The Weddings Ireland Conference November 2010</title><link>http://keithmalone.com/2010/11/review-business-of-the-weddings-ireland-conference-november-2010/</link> <comments>http://keithmalone.com/2010/11/review-business-of-the-weddings-ireland-conference-november-2010/#comments</comments> <pubDate>Wed, 10 Nov 2010 10:00:43 +0000</pubDate> <dc:creator>Keith</dc:creator> <category><![CDATA[Reviews]]></category> <category><![CDATA[Wedding Seminars]]></category> <category><![CDATA[annie byrne]]></category> <category><![CDATA[Meghan Ely]]></category> <category><![CDATA[OFD Consulting]]></category> <category><![CDATA[Wedding Marketing Seminar]]></category><guid isPermaLink="false">http://keithmalone.com/?p=287</guid> <description><![CDATA[Last week I attended the The Business of Weddings Ireland conference in the Muckross Park Hotel, Killarney, Co. Kerry. The event was organised by Annie Byrne of Aislinn Events. Always the sceptic I&#8217;ll be openly honest here. When I first heard of this conference back in July, I was my usual sceptical self. I mean, [...]]]></description> <wfw:commentRss>http://keithmalone.com/2010/11/review-business-of-the-weddings-ireland-conference-november-2010/feed/</wfw:commentRss> <slash:comments>12</slash:comments> </item> <item><title>Guest Blog: What Has Social Media Ever Done For Me?</title><link>http://keithmalone.com/2010/10/what-has-social-media-ever-done-for-me/</link> <comments>http://keithmalone.com/2010/10/what-has-social-media-ever-done-for-me/#comments</comments> <pubDate>Tue, 12 Oct 2010 08:06:55 +0000</pubDate> <dc:creator>Keith</dc:creator> <category><![CDATA[Blogging]]></category> <category><![CDATA[Irish Interest]]></category> <category><![CDATA[Social Media]]></category> <category><![CDATA[roger overall]]></category> <category><![CDATA[social media]]></category><guid isPermaLink="false">http://keithmalone.com/?p=232</guid> <description><![CDATA[Unless you&#8217;ve been living under a rock, you&#8217;ll be very much aware of how the use of social media has gripped our nation over the past few years. Although many people are conscious of its massive appeal and power, there are still plenty of folk who have yet to be convinced/converted. This article is for [...]]]></description> <wfw:commentRss>http://keithmalone.com/2010/10/what-has-social-media-ever-done-for-me/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item><title>Seminar: The Business of Weddings in Ireland</title><link>http://keithmalone.com/2010/10/business-weddings-ireland-conference/</link> <comments>http://keithmalone.com/2010/10/business-weddings-ireland-conference/#comments</comments> <pubDate>Mon, 11 Oct 2010 13:13:35 +0000</pubDate> <dc:creator>Keith</dc:creator> <category><![CDATA[Wedding Seminars]]></category> <category><![CDATA[wedding marketing]]></category> <category><![CDATA[wedding seminar]]></category><guid isPermaLink="false">http://keithmalone.com/?p=229</guid> <description><![CDATA[Well folks, there is less than one month to go! Annie from Aislinn Events tells me that wedding vendors and suppliers are signing up and realize the benefits of attending The Business of Weddings Ireland conference on 2nd &#38; 3rd November 2010. In case you are not yet aware, the Business of Weddings Ireland is [...]]]></description> <wfw:commentRss>http://keithmalone.com/2010/10/business-weddings-ireland-conference/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>5 Reasons Why You Should Publish Prices On Your Wedding Website</title><link>http://keithmalone.com/2010/09/5-reasons-why-you-should-publish-prices-on-your-wedding-website/</link> <comments>http://keithmalone.com/2010/09/5-reasons-why-you-should-publish-prices-on-your-wedding-website/#comments</comments> <pubDate>Mon, 20 Sep 2010 08:05:08 +0000</pubDate> <dc:creator>Keith</dc:creator> <category><![CDATA[Pricing]]></category> <category><![CDATA[pricing]]></category> <category><![CDATA[pricing policy]]></category> <category><![CDATA[wedding suppliers]]></category> <category><![CDATA[wedding websites]]></category><guid isPermaLink="false">http://keithmalone.com/?p=193</guid> <description><![CDATA[This is usually a thorny subject for wedding suppliers. It’s certainly not a new dilemma because it has existed for as long as websites have themselves. In the majority of cases, I believe the entire issue of ‘to publish or not to publish pricing’ is something that most suppliers face when they first create their [...]]]></description> <wfw:commentRss>http://keithmalone.com/2010/09/5-reasons-why-you-should-publish-prices-on-your-wedding-website/feed/</wfw:commentRss> <slash:comments>11</slash:comments> </item> <item><title>Setting Standards for the Irish Wedding Industry</title><link>http://keithmalone.com/2010/09/setting-standards-for-the-irish-wedding-industry/</link> <comments>http://keithmalone.com/2010/09/setting-standards-for-the-irish-wedding-industry/#comments</comments> <pubDate>Tue, 07 Sep 2010 07:10:05 +0000</pubDate> <dc:creator>Keith</dc:creator> <category><![CDATA[Wedding Industry Regulation]]></category> <category><![CDATA[irish wedding industry]]></category> <category><![CDATA[quality standards]]></category> <category><![CDATA[regulations]]></category> <category><![CDATA[self-regulation]]></category> <category><![CDATA[wedding suppliers]]></category><guid isPermaLink="false">http://keithmalone.com/?p=182</guid> <description><![CDATA[There have been recent chatterings among the wedding supplier community in Ireland discussing the notion of a possible self-regulating federation for the Irish wedding industry. This blog post will attempt to explain why I believe this would be a massive challenge for any organisation to take on. I’m not one to rubbish the genuine efforts [...]]]></description> <wfw:commentRss>http://keithmalone.com/2010/09/setting-standards-for-the-irish-wedding-industry/feed/</wfw:commentRss> <slash:comments>5</slash:comments> </item> <item><title>8 Points To Consider Before Exhibiting At A Wedding Fair</title><link>http://keithmalone.com/2010/08/8-points-to-consider-before-exhibiting-at-a-wedding-fair/</link> <comments>http://keithmalone.com/2010/08/8-points-to-consider-before-exhibiting-at-a-wedding-fair/#comments</comments> <pubDate>Tue, 31 Aug 2010 08:25:15 +0000</pubDate> <dc:creator>Keith</dc:creator> <category><![CDATA[Wedding Fairs]]></category> <category><![CDATA[Wedding Marketing]]></category> <category><![CDATA[Advertising]]></category> <category><![CDATA[Marketing Your Wedding Business]]></category> <category><![CDATA[Wedding Fayres]]></category><guid isPermaLink="false">http://keithmalone.com/?p=168</guid> <description><![CDATA[Wedding fairs in Ireland fall broadly into two main categories: local hotels (usually 5 to 20 exhibitors) and wedding fairs held at large multi-purpose venues (usually a few hundred exhibitors). Let&#8217;s face it: as a wedding exhibitor, taking a stand at a wedding fair can be very hit or miss. You can attend a fair [...]]]></description> <wfw:commentRss>http://keithmalone.com/2010/08/8-points-to-consider-before-exhibiting-at-a-wedding-fair/feed/</wfw:commentRss> <slash:comments>5</slash:comments> </item> </channel> </rss>
